Pricing for promotion and web development
Transparent SEO and GEO plans and a clear estimation process for development. Calculate the cost for your project in a minute—we'll give you the exact price after a free audit.
Calculate the cost of promotion
Answer a few questions and we'll show you a suitable plan, an approximate budget and timeline.
This estimate is approximate. We'll give you the exact price after a free audit of your website and niche.
SEO plans
Promotion in Yandex and Google with a monthly report. Industries have their own plans—see the industry pages.
For the capital markets: projects in Moscow and St. Petersburg, mid-sized e-commerce
DiscussFor growing businesses: multi-regional stores and projects in competitive niches
DiscussFor market leaders: large marketplaces, portals and complex websites
DiscussWhat affects the cost of SEO
- Keyword volume. The number of key phrases to target and the traffic goals you set.
- YMYL topics. Health, finance, law, education, safety — promotion is harder and may cost more.
- Geography. One region or several; for example, SEO in Moscow costs more than in a small town.
- Site history. The amount and quality of previous development and SEO work done by other contractors.
- Technical fixes. The cost and time of fixing issues found in the technical audit.
- Competition in your niche. A good indicator is the cost of paid search traffic in your industry.
Plans for visibility in AI assistants
So that Alice, ChatGPT and GigaChat know and recommend your company. We start with an audit, then move on to systematic work.
Audit and baseline strategy — to understand where you stand and what to do
- AI visibility audit of your brand
- Competitor analysis in AI answers
- List of technical fixes for your site
- GEO strategy for 3–6 months
Audit, content and publications — systematic work on your visibility
- Everything in Start
- Technical preparation of your site
- Content tailored to AI answers
- Publications on external platforms
- Monthly monitoring and report
Large-scale brand promotion across all key AI assistants
- Everything in Pro
- Extended pool of queries and AI assistants
- PR and publications in industry media
- Review and rating management
- Several business lines or regions
What affects the cost
- Niche and competition. Healthcare, finance, e-commerce — topics where getting into AI answers is harder and more expensive.
- Brand awareness. If nobody writes about you yet, the start costs more than for a company with an established reputation.
- Number of sources in your industry. The fewer trusted sources there are, the more content and mentions need to be created.
- Content volume. Expert articles, FAQs, comparisons — the more of them you need, the higher the cost.
- External platforms. We need to build a base of trusted sources that AI assistants draw their data from.
- Technical state of the site. No structured data, no FAQ markup, no proper structure — more work to do.
Want to understand what drives GEO prices in the market? Read our article "How much does GEO cost in Russia".
Advertising, marketplaces and development
Here the cost depends on the task, so we quote it after a short brief or audit—free of charge.
Campaign setup and management. The cost depends on the niche and number of campaigns; the ad budget is paid separately.
Learn more → MarketplacesSeller account audit — freeFor sellers with a turnover from 500,000 ₽ per month. We'll quote the cost of ongoing management after the audit.
Learn more → Web developmentEstimate after a briefDepends on the type of website, design, functionality and integrations. If your budget is limited, we'll propose a phased launch.
Learn more → Mobile appsEstimate after a briefDepends on the platforms, number of screens and complexity of the logic.
Learn more → UX design & prototypingEstimate after a briefDepends on the number of pages or screens, interface complexity and user scenarios.
Learn more → Didn't find what you need?Free consultationTell us about your task—we'll propose a solution and quote the cost.
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